We rarely re-post things, but this is such a good resource we decided to make an exception. Graig from Top Nonprofits recently posted Social Media Posting Guide for organizations with limited resources. It’s all condensed into one A4 and has a lot of good and simple advices about your audience, content, and posting Twitter and Facebook.
Read the original post here; there are a lot of good additional tips:
The guide is licenced under Creative Commons Attribution-NonCommercial-NoDerivs 3.0 Unported License. Please respect the licensing if you repost and share.
If anyone was interested in doing a Kiswahili translation for this, it might be super-useful for a lot of Tanzanian organizations!