First FEMTANZ training session – full of energy and sharing

The long anticipated FEMTANZ training program got off to a good start with the first session 10-12th of December. We have a great and diverse group of female pioneers who were brave enough to enter the training, in spite of scary words like “technology”.

Physical activities are important for keeping energized during long training days - here participants are picking mangos and holding a fruit basket in their other hand

Physical activities are important for keeping energized during long training days – here participants are picking mangos and holding a fruit basket in their other hand

We weren’t specifically looking for technology entrepreneurs, but rather female entrepreneurs who want to use ICT and perhaps also other technologies to take their businesses forward and to a growth path.

The group includes very seasoned and experienced entrepreneurs, a few who are just starting, and everything in between. The businesses are in agriculture, food processing, solar energy, textile manufacturing, consulting and retail, to name a few.

The whole training program is very participatory, and the participants had to share their experiences and views on all the topics. This was new and also somewhat uncomfortable and challenging to even the experienced participants, and there were some moments where also our trainers were stretching their limits.

Participants put together a market for getting feedback on their products, marketing and pricing

Participants put together a market for getting feedback on their products, marketing and pricing

The highlight of the last day was the “market” where the participants could bring in samples of their products and marketing materials, and receive feedback and criticism from others based on the seven Ps of marketing. Some of them also made good sales on the event, I carried home some nice items including baobab powder!

Mama Clara picking mangos

Mama Clara picking mangos

Mama Clara came to me in the end to share some feedback. She has participated in quite a lot of trainings before, and she wanted to point out how different and important the participatory approach was to her.

She said “in most of the trainings, the trainer speaks and we listen, and we miss out on all the real life experiences and problems experienced by the entrepreneurs in the room. This time we got not only the theory, but also knowledge and examples on things that have really happened to one of us. That is powerful.”

Summing up; we honestly had quite a hard time finding enough participants for this first FEMTANZ training but now that the training set is over with the dozen selected partipants, we are quite excited to see what will come out of this group!

FEMTANZ trainees, trainers and trainers or trainers - click to see all photos!

FEMTANZ trainees, trainers and trainers of trainers – click to see all photos!

Advertisements

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out / Change )

Twitter picture

You are commenting using your Twitter account. Log Out / Change )

Facebook photo

You are commenting using your Facebook account. Log Out / Change )

Google+ photo

You are commenting using your Google+ account. Log Out / Change )

Connecting to %s